Irene Roberts

Expedia Group

Irene Roberts

Director, Market Management, UK & Ireland

Irene Roberts is responsible for leading the team of local experts developing relationships with our hotel partners in the UK & Ireland for Expedia Group. With almost 20 years’ experience of working in the tourism and travel industry, Irene is an expert at working across multiple markets to ensure we are driving the best results through the continued roll out of new technology and tools to our existing hotel partners.

Starting her Expedia career in 2007 as a market manager for Scotland, Irene was promoted to area market manager for the UK, followed by UK & Ireland, and then to director for London.

 Prior to Expedia, Irene worked at TUI Travel in both product and commercial roles. She holds a Master’s degree in Geography from the University of Aberdeen.

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"It’s very impressive. This is my first time here and I’m very excited. People are very engaging and I have made a lot of amazing contacts which I am sure will generate new partnerships after the conference."

Kate Xiong-Britton, Director UK and Ireland, CTrip

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